Online Scheduling Services
August 1, 2010 at 12:26 am (Massage)
I have a new business opening in two days. (!) It will be a second location to complement my wellness clinic and will focus more on spa treatments. I spent two months researching every nuance of software services to find a new scheduling system that will accommodate two locations. I reviewed nearly 100 services and programs.
The first thing I did was an extensive Google search. I found a few programs, but not quite what I was looking for. I was very disappointed – and worried. What I did find was a fantastic site that informed me about dozens and dozens of options: Capterra. It helped me reach the conclusion that I preferred an online service rather than a locally installed program.
I quickly chose spa-booker.com. Two months went by and I realized that choice was a big mistake. The program was tedious, inflexible and did not live up to promises made by the sales rep. Some reps were nice to work with and some reps – well, it was like having a conversation with a teenager trying speed for the first time. I canceled my account, asked for my money back, and when they denied my request I enlisted the help of my credit card company to get the money back on my behalf. They did.
I learned to not believe everything I read at Capterra as the information is submitted by the vendors, but overall it was a very helpful site.
Based on what I gleaned from Capterra, I created my list of criteria for the new business and started the search anew. The list has 5 categories: must have, should have, would be nice, way cool if not too expensive, don’t know, and don’t need. I downloaded free trials like crazy and tediously dissected online demos over and over. I left no stone unturned.
Before I tell you my final choices, let me first say a word about genbook. I’ve been using genbook for 2.5 years and highly recommend it for those who only need a scheduling system and don’t need the software to manage POS or the financial side of things. It’s dependable, it easy to use, it’s beautiful to look at – well, relative to other options – and the customer service has been fast and reliable. They supported me at every turn. There is even a free option that is very usable for a moderate private or small group practice. There is no excuse to not have online scheduling. It’s free! Probably 90% of my appointments are self-booked online, often in the late evening. 90% of new clients book online before I even meet or talk to them. Seriously, it’s the best thing you can do to increase value and convenience for your clients – and therefore increase your revenue. Another good program in this category is Bookfresh. It has a free version, but it really is not usable for more than a trial period.
For those who need more, here is my list. You are welcome to add your recommendation for software in the comments and I will tell you why I rejected it.
In alphabetical order:
Book4time
Millennium
MindBodyOnline
Rosy by Floydware
Millennium is WAY COOL but actually turned out to be too complicated and WAAAAY too expensive. Thousands of dollars. And with two locations the price is doubled. Every little feature added extra cost. Customer service wasn’t so great, either. Book4time is also expensive. The set up fee is about $1500 and the monthly fee is about $200-400 depending on sales volume. It just squeaked into the affordable range as it has so many cool features that it seemed I could make up the expense with the extra bookings that it would generate. And all the features are included in the base price. I decided to go with book4time. However the customer service went from bad to non-existant. The sales rep was difficult to get a hold of and when I left a message saying I had picked book4time, he didn’t return my call and I haven’t heard from him since.
This left Rosy and MindBody. Both excellent choices. There really is no wrong answer between the two. Rosy has the advantage of being more user friendly and more affordable. It would have been about $80 a month for me. It is also a bit more rudimentary than MindBody. MindBody is more rich in features including payroll integration and an online retail store. It costs about $170/month at my level. I would have chosen Rosy except for the fact that my payroll is going to be very complicated. Rosy does not have payroll integration nor does it calculate commissions. So Mindbody was the winner.
It’s been a few weeks now and I have not regretted my decision. The customer service has been stellar – i.e. fast and effective. It’s a complicated system and some of the processes are tedious. But I have a lot of control over the features. I can customize them to suit my needs. That means a lot to me. It was missing one item from the “must have” column. It currently does not support the booking of multiple services. (They assure me it will be coming soon.) On the other hand it has a few items from the “way cool” list including memberships and class enrollments.
So there you go.
